HELPING KEEP TO THE
Brand with Meaning
Develop a clear, authentic identity that resonates deeply with your audience and reflects your core values.
AI with Integrity
Harness artificial intelligence ethically and responsibly, empowering your team without compromising trust or transparency.
Strategy with Soul
Craft marketing and communication strategies— strategies that connect on a human level.
Intention
and Insight
Use data and intuition in harmony. Make smart choices fueled by analytics, curiosity, and empathy.
Community Content
Create content that builds genuine relationships, invites conversation, and reflects the voices and needs of your community.
Sustainable Systems
Design efficient, human-friendly
workflows, automation, and habits so impact can grow without burnout.
Park's Story
it's all about the
WHY
As a PhD, professor, and consultant, I’m continually learning how AI can support more thoughtful, purposeful, and sustainable ways of working. My background in marketing and leadership is matched by a deep belief in human dignity and creativity. I don’t pretend to have all the answers, but I do know that walking with others through change helps us all grow. Whether we’re clarifying a personal brand, reimagining a team’s strategy, or integrating AI into your work, I’m here to make the process more grounded, hopeful, and human. Together, we can find clarity—and maybe even a little peace along the way.
Next Courses from UAB. Collat School of Business
August
24
24
August
Principles of Marketing
Retail Marketing
15
January
Marketing Strategy, MBA
